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The Longines Dubai Sheema Classic, which is one of the most prestigious races in the world, is scheduled to take place at Meydan Racecourse on March 30th. This race is a part of the Dubai World Cup night and is renowned worldwide. In 2023, the race was won by the Japanese sensation Equinox, who was later named the Longines IFHA World's Best Racehorse. Interestingly, the Longines Dubai Sheema Classic was adjudged as the second-best race in the world, losing out narrowly to the Japan Cup. As the official watchmaker of the event, Longines is proud to present this race and be a part of this iconic event.
The Dubai World Cup, established in 1996 by His Highness Sheikh Mohammed bin Rashid Al Maktoum, is a testament to Dubai's reputation as a global hub for sporting events. This highly anticipated race celebrates excellence and innovation, and is recognized as one of the most prominent events on the international sporting calendar. Longines, the renowned watchmaker based in Saint-Imier, Switzerland since 1832, proudly supports the Dubai World Cup. Their sponsorship highlights the city's commitment to providing world-class entertainment, further strengthening Dubai's position on the global stage. Longines' involvement in equestrian sports is extensive, spanning across Endurance and Show Jumping, and including their support of the Dubai Racing Club. As part of their partnership, Longines presents two meetings during the Dubai Racing Carnival.
“Longines is deeply honored to be an integral part of this esteemed event. As Official Partner, Official Timekeeper, and Official Watch of the Longines Dubai Sheema Classic, we are extremely proud to reinforce our commitment to horseracing and enhance our rich heritage. Our involvement in equestrian sports is a perfect match for the brand's image and philosophy, as we share similar values - Performance, Elegance, and Tradition.” Longines CEO, Matthias Breschan, said.
“Longines have been a fantastic supporter of racing and equestrian sport in Dubai for a long time,” said Major General Dr Mohammed Essa Al Adhab, Executive Director of Dubai Racing Club. “Longines timepieces are synonymous with excellence and beauty and are therefore a good fit for racing. We look forward to welcoming the team and their guests back to Meydan Racecourse for one of the best days of racing on the calendar, at which we will see the talents of horses, trainers and jockeys from all over the world.
“We are very proud of the Longines Dubai Sheema Classic, which is regularly ranked one of the best turf races in the world. We are confident that this year’s line-up looks just as strong and it will be another exciting race.”
The Longines Dubai Sheema Classic is scheduled as race eight of nine, with a post time of 8pm UAE.